“Hard work beats talent, when talent doesn't work hard”
As a Solar Sales Consultant one of the largest challenges can be lead acquisition. Lead acquisition should be the top priority for all sales consultants as this is how you effectively grow your book of business. Todays blog post reviews 5 lead generation tactics all sales consultants can take advantage of.
With that said, here are 5 methods you can use to start generating! 👊
With the right Facebook advertisements you can bring in more pre-qualified leads than you know what to do with. Here is a video below that shows how to use Facebook Ads manager and target a certain demographic.
Nextdoor is a great platform to use if you aren't looking to spend any money on lead acquisition! This is an app that connects you to the surrounding neighbors in your area, majority of those neighbors are all plagued with high energy bills. You have the ability to respond to these posts to express your solution to their high energy costs. You also have the ability to create posts around the community relating to your experience with high energy costs and how you now can offer an effective solution as a sales representative. Simply download the Nextdoor app and create an account to get started today!
Nextdoor Business is a subset of Nextdoor. Unlike residential Nextdoor where you are limited to posting within your neighborhood, Nextdoor Business expands your reach. Using Nextdoor Business allows you to run your own advertisements that will appear throughout every users feed. This option is slightly more involved and you will need to spend some money, this is an amazing way to reach a larger audience.
Google Ads website allows anyone with a computer and an internet connection the ability to run short ads on YouTube and other google platforms. This option does take some know how, but below is a video that will help guide you through the process.
Canvassing/ Door to Door is the most tried and proven method of lead acquisition. If you haven't done door to door on your own we have a team of experts that are willing to help you. Below use the link to open the scheduling portal to book a 1 on 1 session today!
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